About Us

Mission

Developing Home Appliances Around You

Winia Electronics America aims to be to the global market leader for home appliances, with the emphasis on user experience, convenience, and the environment. We are committed to deliver innovation, quality, value, and exquisite designs to better your lives through our products.

We are a highly reputable household name that is built upon providing trusted products over the years. Along all the value we provide, we pride ourselves on the customer service with great warranty and after care programs.

If you would like to learn more about WINIA, click here.

If you would like to reach out to us, click here.

Make It Easy

We’ve been here to improve your lifestyle, and we strive to continue.

We will grow around you, with you, and for you.

Watch us add value and add convenience, while you add us to your home.

History

WINIA offers high performance, aesthetic, practical and innovative home appliances. As a result of being committed to high standards, we have become one of the most beloved and powerful brands in Korea.

Make it easy. Our mission is to improve your quality of life. We aim to make your life at home a place of peace - packed with the things you love and reduce the burden of housework.

The Beginning

In 1974 the company was founded in Gwanju, South Korea as an auto parts manufacturer. After a decade, we've expanded our business into the home appliances industry, starting refrigerators and washing machines.

Parent Company Became Household Name

We became a household name, receiving multiple international awards and steadily launching new technologies into our home appliance products, resulting in record production numbers.

Entered The US Market

We established our stance in the US market as a manufacturer to the largest home appliances brand in 2002.

Launching WINIA

Introducing WINIA to the global market.

Expanding the breadth of our home appliances product portfolio.

R&D

Research and development are in the core of our business. We take a strategical approach by combining decades of our industry insight with cutting-edge technology.

Our R&D team keeps user experience, quality evaluation, and customer satisfaction in mind to increase the quality of the products.

We will continue to grow our presence in the home appliances market in the years to come.

Refrigeration

Our refrigerators combine quality design and functionality. With high quality materials and smart engineering, our products will provide convenience and performance for years to come. And our consumers can rest easy knowing that innovation and eco-friendly initiatives went into each fridge.

Washing Machines

Our innovation history for washing machines trails back to 1991. Starting with the world’s first bubble washing technology, we have continuously applied new technology since. With the experience we hold in the industry, we developed the world’s first wall-mounted washer and dryer combo “MINI”.

Kitchen Appliances

As one of the top manufacturers*, we offer a wide array of products from a countertop design to over-the-range. We are continuously exploring innovative ideas to improve functionality in everyday use. Our engineering team aims to enhance convenience and performance which is reflected in the technology we are developing. Our latest accomplishments -- such as our patented Concave Reflect System (CRS) technology -- serve as stepping stones to future growth and innovation.